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  • Wednesday, 7 November 2012

    Samsung Is Putting Market Pressure on Apple in 10 Different Ways
    Tonernews.com 

    Apple has long been viewed as the most creative and innovative company in the personal technology world. From its iPhones to its iPads to Macs, the company has established itself as the leader that all others envy. Not even the great Microsoft has been able to reach the level of success and fan idolatry that Apple has. It’s been a sight to see.
    But lurking in the shadows is a company that has quietly found a way to out-Apple Apple. With its strong products and its interesting marketing tactics, Samsung has established itself not only as Apple’s chief courtroom adversary, but also its top sales competitor. For years, we’ve been hearing that no company could ever match Apple. But Samsung has done it. In fact, in the mobile market, it’s already bested Apple in some respects.
    So, how did Samsung do it? And perhaps more importantly, why hasn’t Apple found a way to turn back Samsung’s competitive advances.
    Read on to find out why Samsung has been so successful at hurting Apple.
    1. Product designs matter
    Apple is often viewed as the world’s leader in design, but Samsung is not too shabby either. The company’s product designs are simply beautiful, and in some cases, best those from Apple. Design matters in today’s electronics world and Samsung has shown it won’t take a back seat when it comes to its product design and innovation...Read more>>>

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